18 min read

10 Best SEO Copywriting Services for Traffic & ROI (2025)

seo copywriting services

SEO copywriting is the art and science of creating content that appeals to both search engines and human readers. The goal is to rank high on Google for valuable keywords while also persuading visitors to take action, whether that’s making a purchase, signing up for a newsletter, or learning more about your brand. High quality SEO copywriting services blend keyword research, user intent analysis, and compelling storytelling to create digital assets that drive traffic and revenue for years. This isn’t just about stuffing keywords into a blog post; it’s about building authority and providing real value.

Are SEO Copywriting Services Worth It? ROI and Business Impact

Investing in professional SEO copywriting services can deliver significant returns. B2B companies using strategic SEO content can see returns as high as 748%. While it can take between 6 to 12 months to see significant results, the traffic generated is sustainable and compounds over time. Consistently publishing high quality, optimized content signals relevance to search engines, leading to more frequent indexing and better rankings. This steady stream of content builds brand authority, engages your audience, and can ultimately generate three times as many leads as traditional marketing for a fraction of the cost. Not sure how to track progress? See our guide on how to tell if your SEO strategy is working.

In contrast, trying to manage this in house can be surprisingly expensive. Factoring in salaries for writers and SEO specialists, plus the cost of software, a do it yourself approach can cost upwards of $7,500 per month, compared to an average agency retainer of around $2,500. The right service pays for itself by creating assets that continuously attract customers long after publication.

When to Hire vs. DIY: Deciding If You Should Outsource

Deciding whether to hire an SEO copywriting service or manage it yourself comes down to three factors: expertise, time, and budget.

Consider outsourcing if:

  • You lack in house expertise: SEO is complex and constantly changing. If your team doesn’t have deep knowledge of keyword research, on page optimization, and content strategy, you’ll struggle to get results.
  • Your team is short on time: Creating a single, well researched article can take hours. To compete, you need to publish content consistently. A study by HubSpot showed that publishing 16 or more blog posts per month generates significantly more traffic. If you can’t maintain that velocity, outsourcing is a good option.
  • You need to scale quickly: To accelerate growth and compete with established brands, you need a high volume of quality content. Many businesses find this is only achievable by outsourcing. In fact, studies show that a large percentage of businesses outsource their content creation to stay competitive.

A DIY approach might work if:

  • You have a dedicated content team: If you have experienced writers and SEO specialists on staff, you may have the resources to succeed.
  • Your budget is extremely limited: While professional services offer strong ROI, the initial investment might be too high for brand new businesses.
  • You operate in a very niche industry: If your business requires highly specialized, technical knowledge, finding a suitable external writer can be challenging.

Going the DIY route? Follow our realistic step-by-step guide.

For many small businesses and startups, a hybrid approach offers a great balance. Services like Rankai provide the expertise and volume of an agency at a price point that is accessible for smaller teams.

Who to Hire: Individual SEO Copywriter vs. Agency

Once you’ve decided to outsource, the next choice is between a freelance SEO copywriter and a full service agency.

Freelance SEO Copywriter

  • Pros: Often more affordable for single projects, can offer deep expertise in a specific niche, direct communication.
  • Cons: Limited availability and output, may lack skills in technical SEO or broader strategy, finding a reliable expert can be difficult. 49% of companies report that finding writers with hands on experience is their biggest challenge when outsourcing.

SEO Copywriting Agency or Service

  • Pros: Access to a team of experts (strategists, writers, editors), higher content velocity, integrated approach covering technical and content SEO, more predictable processes.
  • Cons: Can be more expensive than freelancers (though not always), may have less flexibility than an individual contractor.

The right choice depends on your needs. For a one off landing page, a freelancer might be perfect. For a sustained content marketing program designed for growth, an agency or a modern done for you service is usually the better long term solution.

How to Choose the Right SEO Copywriting Service: 7 Essential Factors

Not all SEO copywriting services are created equal. Use these seven factors to vet potential partners and find the right fit for your business.

  1. SEO Expertise and Strategy: Do they have a clear process for keyword research and topic selection? A good service goes beyond basic tools and analyzes user intent, competitor gaps, and business goals to build a strategic content plan.
  2. Portfolio and Case Studies: Review their past work. Look for examples in your industry and evidence of real results, such as traffic growth shown in Google Search Console screenshots or ranking improvements.
  3. Content Quality and Process: Is their writing engaging, well researched, and free of errors? Ask about their editorial process. Do they have human editors review every piece of content? This is crucial for maintaining quality at scale.
  4. Content Velocity and Volume: How much content can they produce each month? To make a real impact, you need consistent publishing. Services that offer 15 to 20 or more pages per month can help you build topical authority much faster.
  5. Technical SEO Knowledge: Great content can be held back by technical issues. The ideal service can identify and fix problems like poor site speed, crawlability errors, or improper metadata that prevent pages from ranking.
  6. Reporting and Transparency: What metrics do they report on? Look for a focus on business outcomes like keyword rankings and organic traffic, not just vanity metrics. Clear, frequent reporting is a sign of a trustworthy partner.
  7. Pricing and Value: Compare costs, but also consider the value included. A cheap service that delivers generic, low quality content won’t provide a return. A flat fee model that includes keyword research, writing, editing, and even rewrites offers predictable and often superior value. For example, some modern SEO copywriting services bundle all these features for a single monthly price.

Working with a Service: Briefs, Process, and Collaboration Tips

To get the most out of your SEO copywriting service, effective collaboration is key. A smooth workflow ensures the final content aligns with your brand voice and business objectives.

  • Provide a Thorough Brief: Even with the best strategists, you know your business best. Provide a clear content brief that outlines your target audience, key messaging points, brand voice (e.g., professional, casual, witty), and any specific calls to action you want to include.
  • Establish a Clear Point of Contact: Designate one person on your team to handle communication, provide feedback, and approve content. This prevents confusion and delays.
  • Trust the Process: It takes time to see results from SEO, often 3 to 6 months or more. Avoid the temptation to constantly change the strategy. Trust the experts you hired and give the plan time to work.
  • Give Constructive Feedback: When you receive drafts, provide specific and actionable feedback. Instead of saying “I don’t like it,” explain why. For example, “The tone is a bit too formal for our target audience of startups” or “Could we include a statistic to back up this claim?”

A good partner will have a streamlined onboarding and collaboration process, often using shared documents or project management tools to keep everything organized.

Top 10 SEO Copywriting Services to Boost Your Rankings

Now that you have a foundational understanding of what to look for in an SEO copywriting service, it’s time to explore some of the top contenders in the industry. This section provides a curated list of the ten best SEO copywriting services that have demonstrated a strong ability to deliver high-quality, optimized content designed to improve search engine rankings. These services have been selected based on their diverse offerings, client feedback, and proven track records in boosting organic traffic and conversions.

1. Rankai (YC-backed AI SEO/Marketing Agency)

Rankai, a Y Combinator-backed service, blends AI efficiency with human SEO specialists for a flat monthly fee. It’s purpose-built for SMBs, startups, and agencies that want hands-off, high-velocity publishing without long-term retainers. If you need on-page optimization done for you and iterative rewrites until pages perform, Rankai is designed for that outcome.

Rankai (YC-backed AI SEO/Marketing Agency) Screenshot

Best for: SMBs, early-stage teams, and agencies that want 20+ SEO pages live every month with zero project management.

What you’ll get

  • 20 fully optimized pages each month (metadata, internal links, basic visuals)
  • Human-vetted keyword research, topical strategy, and briefs
  • Technical SEO fixes plus LLM optimization for AI search
  • Direct publishing to WordPress, Shopify, Webflow, and others

How they work
A hybrid team sets strategy, ships pages on a schedule, then monitors performance and “rewrites until it ranks,” prioritizing pages that stall after launch.

Pricing & terms

  • Starting at $499/month, single all-inclusive plan
  • Includes 20 SEO pages, continuous rewrites, and technical optimization
  • Month-to-month, cancel anytime
  • Weekly performance updates on newly published pages

Proof it works
Backed by YC (S23), serving 100+ businesses; anonymized studies cite up to 400% traffic lifts within months, supported by their rewrite-until-it-ranks guarantee.

2. GetaCopyWriter

GetaCopywriter delivers 100% human-written SEO copy with fast turnarounds and a clear, published price sheet. It’s a practical pick for SMBs, e-commerce stores, and agencies that want predictable a-la-carte orders or a managed blogging program, without sacrificing editorial rigor.

GetaCopyWriter Screenshot

Best for: Teams that value transparent pricing, unlimited revisions, and money-back peace of mind.

What you’ll get

  • SEO copy for blogs, landing pages, and website pages
  • À-la-carte keyword research and detailed SEO briefs
  • Managed SEO blogging plans with optional link building
  • Automated WordPress/Shopify publishing for agencies
  • 100% human-written content with in-house editorial review

How they work
Most projects land in 2–3 business days. Every deliverable is reviewed by editors and supported with unlimited revisions until you’re satisfied.

Pricing & terms

  • Pages from $59 (approx. 400 words)
  • Blog subscriptions from $356/month (4 posts)
  • Managed blogging from $1,104/month
  • No contracts; 100% money-back guarantee on all work

Proof it works
4.7/5 on Trustpilot (75+ reviews); case snapshots include 4x organic traffic in six months, backed by an unlimited-revisions policy.

3. Skale

Skale is a SaaS-first growth agency that treats SEO copywriting as a revenue channel, not a content checkbox. If your KPI is pipeline and MRR (rather than post count), Skale aligns content strategy, SME input, and CMS publishing to move commercial metrics.

Skale Screenshot

Best for: B2B SaaS and venture-backed tech brands ready to invest in expert-driven content tied to revenue.

What you’ll get

  • Expert-led briefs, keyword research, and competitor analysis
  • SME outreach to boost E-E-A-T and authority
  • 100% original, AI‑free content with two revisions
  • Full CMS publishing and on-page optimization

How they work
A senior pod manages end-to-end: strategy, creation, SME review, technical SEO, and publication, reporting monthly on business impact.

Pricing & terms

  • Retainers start at $4,500/month
  • Includes briefs, SME outreach, revisions, and CMS publishing
  • Output varies by scope (e.g., ~4 articles/month cited in examples)

Proof it works
Clients include G2, Flodesk, Wealthsimple; 4.9/5 on Clutch (16+ reviews); case studies cite +283% signups (Maze) and +1,370% (Holded).

4. Zenith Copy

Led by specialist Chima Mmeje, Zenith Copy delivers content-led SEO programs for SaaS and tech. It’s a smart choice when you want senior strategy, topic clusters, and premium long-form assets that drive signups, not just “more blog posts.”

Zenith Copy Screenshot

Best for: Startups and in-house teams needing a strategist-writer to architect clusters and execute high-quality, revenue-minded content.

What you’ll get

  • Long-form SEO blog posts (1,500+ words)
  • Topic cluster packages with 10+ briefs
  • Content strategy consulting and audits
  • Updates/refreshes for underperforming pages
  • Human-led writing; AI used only for research/briefing

How they work
Deep SERP analysis informs detailed, client-approved briefs; a professional editor polishes every draft for voice, structure, and clarity.

Pricing & terms

  • Blog posts from $985
  • Cluster packages from $3,500
  • Retainers available (10–20% discounts)
  • Pricing includes research, briefs, on-page SEO, and editing

Proof it works
Trusted by leaders at Wix, Semrush, and Moz; programs reported $360k revenue impact and up to 585% organic growth.

5. WebFX

WebFX brings big-agency rigor to SEO copywriting for SMBs and mid-market brands. With transparent pricing and integrated services, they pair human-written copy with data-driven insights, which is useful for e-commerce, local, and regulated industries.

WebFX Screenshot

Best for: Companies that want one accountable partner across content, SEO, and reporting with clear ROI tracking.

What you’ll get

  • SEO copy for blogs, landing pages, and product descriptions
  • Keyword research, briefs, and topical mapping
  • On-page SEO (metadata, internal links, technical fixes)
  • Human-written content; AI used for analysis and insights only

How they work
Content moves through a collaborative platform for reviews and approvals; campaigns are measured against conversions and revenue.

Pricing & terms

  • From $375 per 500-word page
  • Content retainers start at $2,000/month
  • Typical 6-month initial term, then month-to-month (15-day notice)

Proof it works
Named wins: KOA Holiday (+260% organic revenue), All Pro Trailer Superstore (+113% SEO conversions); 4.9/5 on Clutch (430+), 4.8/5 on G2 (200+).

6. Writing Studio

Writing Studio is a writing-first agency that scales SEO-optimized content for brands that already have technical SEO handled elsewhere. They operate like an “extended team,” supplying reliable volume with editorial oversight and consistent voice.

Writing Studio Screenshot

Best for: SMBs, e-commerce, and agencies that want dependable production and light strategy support.

What you’ll get

  • SEO blog posts, website copy, product descriptions, and technical content
  • Optional keyword research, topic ideation, and briefs
  • In-house editing, proofreading, and CMS-ready formatting
  • Human writers with AI assist for efficiency; up to two revisions

How they work
Every piece passes editing and fact-checking; revisions are usually turned around within 48–72 business hours.

Pricing & terms

  • $0.15–$0.20 per word (volume discounts available)
  • Price includes writing, editing, fact-checking, and two revisions
  • Per-order engagements, 100% upfront, no long-term contracts
  • Typical 10,000-word orders delivered in 7–14 business days

Proof it works
4.6/5 on Trustpilot and 4.9/5 on Clutch; clients like Peak, RevOffers, and Habit report ranking gains and traffic lifts.

7. FATJOE

FATJOE is a productized, white-label SEO provider built for speed and scale. If your team already has keywords and briefs, their push-button ordering and unlimited revisions make it easy to turn ideas into optimized pages quickly.

FATJOE Screenshot

Best for: Agencies and e-commerce brands that want reliable, on-demand production with predictable pricing.

What you’ll get

  • Website copywriting (service, category, and landing pages)
  • Blog posts and long-form articles (optional Surfer SEO optimization)
  • E-commerce product descriptions for Amazon/Shopify
  • Add-ons for keyword research and content plans
  • Strict no-AI policy; Copyscape and Grammarly checks included

How they work
Order via dashboard, attach briefs, and iterate within a 10-day unlimited-revisions window.

Pricing & terms

  • From £0.04/word (Basic) or £0.08/word (Pro)
  • Pro tier adds deeper research, Surfer optimization, and meta descriptions
  • Pay-as-you-go with no contracts; unlimited revisions included

Proof it works
4.7/5 on Trustpilot (400+ reviews); case snippets cite “2x traffic in 2 months”; 100% money-back guarantee on content writing.

8. Crowd Content

Rebranded as Stellar, Crowd Content offers both self-serve and fully managed SEO content at scale. The model flexes from per-word, one-off orders to enterprise programs with strategy, SME reviews, and direct CMS publishing.

Crowd Content Screenshot

Best for: SMBs that want transparent per-word pricing and larger teams that need managed, brand-aligned scale.

What you’ll get

  • SEO copy for blogs, landing pages, and product descriptions
  • Strategy support (keyword research, audits, briefs)
  • AI search optimization for Google AI Overviews
  • SME reviews and editorial QA for E-E-A-T
  • Human-written policy with plagiarism and quality checks

How they work
A vetted writer network produces on-brief content; in-house editors refine for brand voice and SEO before delivery or CMS upload.

Pricing & terms

  • Self-serve from $0.089/word
  • Managed services from $0.16/word
  • Pay-as-you-go with no monthly commitments
  • Unlimited revisions for self-serve orders

Proof it works
Trusted by Walmart, Best Buy, and Grubhub; case study shows +70% YoY organic traffic for CraftJack; 4.6/5 on Trustpilot.

9. Strategically

Strategically is a Shopify-focused growth partner that blends human strategy with proprietary AI to scale on-page SEO across large catalogs. If thousands of SKUs are your bottleneck, their agent-driven publishing and schema work keep pace without losing brand voice.

Strategically Screenshot

Best for: High-SKU Shopify stores needing consistent product and collection page optimization at scale.

What you’ll get

  • SEO copy for product descriptions and collection pages
  • Large-scale keyword research, clustering, and topic mapping
  • Automated metadata and on-page optimization
  • Direct-to-Shopify publishing via AI agents
  • Human review workflows to protect voice and compliance
  • Product data enrichment and schema markup

How they work
“Agentic AI” handles repetitive optimization and publishing; editors review and approve before changes go live in Shopify.

Pricing & terms

  • Managed SEO: $1,500–$3,000/month
  • Platform: from $199/month
  • Typical pace: 10–50 new pages/month plus hundreds of metadata updates
  • Month-to-month; no long-term contracts

Proof it works
Clients include MyOva, Correxiko, and Atlas Accessories; results include +3,200% daily organic clicks and +78% MoM revenue for a 2,500-SKU store.

10. Draft

Draft is an on-demand marketplace for human-written, SEO-friendly content with pay-as-you-go simplicity. It’s ideal when you already know your keywords and need fast, reliable delivery without a retainer.

Draft Screenshot

Best for: SMBs, startups, and agencies that want flexible ordering and unlimited revisions, paired with their own SEO strategy.

What you’ll get

  • Blog posts, landing pages, product descriptions, ad copy, and emails
  • On-page optimization using client-provided keywords
  • Human-only final drafts; AI is not used to generate deliverables
  • Plagiarism checks and up to two royalty-free images on request

How they work
Writers are matched via your brief; collaboration and unlimited revisions happen in-app. A 1,000-word piece typically turns around in about five days.

Pricing & terms

  • From $0.10 per word
  • Pay-as-you-go; no contracts or retainers
  • Includes unlimited revisions and up to two stock images
  • Money-back guarantee on your first 4,000 words

Proof it works
Clients include Trolley, Simply Media, and Salt Water Digital; reports cite 300% higher content output and 25% traffic growth in six months; 4.5/5 on G2.

Conclusion

Choosing the right SEO copywriting services is a critical investment in your company’s growth. By focusing on creating valuable, optimized content, you build a powerful and sustainable channel for attracting new customers. Whether you work with a freelancer or a dedicated service, the key is a strategic approach that combines deep keyword knowledge with high quality writing. While the initial effort requires patience, the compounding returns of organic traffic are unmatched.

Ready to see how a high velocity, results driven SEO program can transform your business? Explore what a modern, AI assisted approach can do for you at Rankai.

FAQ

What is the difference between copywriting and SEO copywriting?

Traditional copywriting focuses on persuading a reader to take immediate action. SEO copywriting does that too, but it also strategically incorporates keywords and formatting to ensure the content ranks well in search engines, attracting organic traffic in the first place.

How much do SEO copywriting services cost?

Costs vary widely. Freelancers may charge per word ($0.15 to $0.50), per hour ($75 to $300), or per project. Agencies often work on monthly retainers, which can range from $500 for small businesses to over $5,000 for large enterprises. Some modern services offer flat fee plans, like Rankai’s $499/month program, which includes a high volume of content and technical fixes.

How long does it take to see results from SEO content?

It typically takes 3 to 6 months to start seeing meaningful traffic and ranking improvements from a consistent SEO content strategy. For competitive industries, it may take closer to 6 to 12 months. Results are gradual and compound over time.

Can I do SEO copywriting myself?

Yes, but it requires significant time and expertise. A beginner can expect to spend 3 to 5 months learning the fundamentals of SEO, keyword research, and optimization. For business owners, outsourcing is often more efficient and cost effective.

What should be included in a good SEO copywriting service?

A comprehensive service should include keyword research and strategy, competitor analysis, high quality content creation, on page optimization (metadata, headers, internal links), and performance reporting. Top tier services also include technical SEO fixes and iterative content rewrites to improve underperforming pages.

How many articles should I publish per month for SEO?

For most businesses, consistency is more important than a specific number. However, data suggests that higher publishing velocity leads to better results. Companies that publish 16 or more blog posts per month see substantially more traffic than those that publish only a few.

Is long form content better for SEO?

Generally, yes. Articles with over 1,500 words tend to rank better because they can cover a topic more comprehensively, incorporate more keywords naturally, and attract more backlinks. The average length of a top ranking Google article is around 1,447 words.

How do I measure the ROI of SEO copywriting services?

Measure ROI by tracking key performance indicators (KPIs) like organic traffic growth, keyword ranking improvements for target terms, leads generated from organic search, and ultimately, sales attributed to the organic channel. Content marketing can deliver an ROI of over 700% when executed with a strong SEO focus.