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RankaiBuilt by Rankai Team·Audited bySemrushSemrushAhrefsAhrefs·Run 18.9k+ times

GEO Score Calculator

Run a live crawl of any page and get a reproducible 0-100 GEO score across content structure, authority, entity clarity, and AI-crawler accessibility — with the exact factors behind each.

How it works

Step 1: Crawl the page

Enter a page URL. We crawl it live and pull on-page structure, schema, authority, and AI-crawler signals from real data.

Step 2: Score four readiness signals

We measure content structure, citation-worthiness (authority), entity clarity, and AI accessibility, then weight them into one 0-100 score with every contributing factor shown.

Step 3: Execute the highest-leverage improvements

Focus on the largest gaps first, then re-crawl after updates. The score is reproducible, so any change reflects a real change on the page.

Best for: Marketing leaders needing a real GEO benchmark per pageTime to value: Under a minuteNext step: Fix the weakest signal category and re-crawl in 1-2 weeks
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FAQ

What does the GEO score measure?

It measures a page's AI-search readiness from a live crawl across four signal groups: content structure (headings, title/meta, depth, internal links), citation-worthiness (backlink or organic authority), entity clarity (schema.org / JSON-LD, canonical, topical consistency), and AI-crawler accessibility (robots.txt access for GPTBot, ClaudeBot, PerplexityBot, Google-Extended, plus HTTPS).

How should I read low, mid, and high scores?

Low scores usually indicate missing structure or weak authority signals, mid scores show partial readiness, and high scores indicate stronger foundations. Each factor is shown with its points, so you can see exactly what is dragging the score down.

Is the score reproducible?

Yes. The score is computed deterministically from the crawled signals, so re-running the same URL returns the same score unless the page, its schema, robots.txt, backlinks, or rankings actually change. There is no random model estimation.

What should I fix first if my score is low?

Start with foundational clarity: page purpose, entity definitions, and source-backed claims. Then improve supporting technical and internal link signals.

How often should I run the calculator?

Run biweekly during active optimization and monthly for maintenance. Recheck immediately after major content or technical releases.

Why is my score improving slowly?

GEO improvements often compound over multiple updates. Keep changes focused and measurable, then validate after each content cluster or technical sprint.

Is this replacing a technical SEO audit?

No. This score is a high-level prioritization layer, while technical audits provide deeper diagnostics and implementation detail.

Can I compare this score to competitors?

Yes. Run the same crawl on a competitor page URL — because every page is scored with the identical factors and weights, the comparison is apples-to-apples per signal group.

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